In order to develop an effective recruitment and retention programme Fast4wD Ogilvy reviews and analyses your protocol to gain the insights into the participant population which drive our development of the strategic approach and tailored programme.
At this stage in the journey we will consider and recommend the messaging and visual tone of the recruitment and retention programme. We will consult with the study team, country affiliates and site staff to validate the global strategic approach and define the tactical programme. Strategic recruitment plans and skills training requirements with sites and monitors are essential at the planning stage.